In plain sight is a project that started in 2013 when my friend Jochem was over from the Netherlands. We had coffee in the IFI and my daughter who just mastered walking wandered around the terrace. At one point she got fascinated about this plant and the fact that she could see through it and see us. She was not intentionally hiding, but in a way she was.
The image I took of her behind that plant got me thinking about the subject of a photograph. In history the subject is unambiguously the one that is the main focal point of the image. In this case it is the plant, but it is also Isabelle. It triggers the viewer to look closer. Why would I have taken an image of a plant. Hopefully it encourages the viewer to take a closer look at the rest of the image. I ask friends to stand behind objects and sometimes it happens naturally.